Our Birmingham shop has recently reopened following a refit. Click here for more information about our shops.

As part of the recent re-branding exercise, Shared Earth’s Birmingham shop was given a new look with a complete refit inside and out using materials from Fair Trade producers.

It took just two weeks to refit the shop with the grand re-opening on Saturday 9^th February. Shared Earth Birmingham shop manager Jemima is delighted with the changes. “It looks really good and everyone is remarking about it. It was a bit of a rush to get all the shelving units back on the walls but we managed to get it all done on time.”

The team are planning to bring further producer images to introduce more colour into the shop over the next few weeks. Regular customers to the Shared Earth shop have been impressed at the changes so far with comments such as “… it looks so much lighter in here.”

Shared Earth founder Jeremy Piercy was adamant from the beginning of the project that Fair Trade needed to be at the very heart of the refit. “It is wonderful that we’re not just selling Fair Trade products but we were able to involve our suppliers in the refit as well. Fair Trade producer Mitra Bali from Indonesia supplied us with some of the shop fittings and signage which look fantastic,” explains Jeremy. As well as Mitra Bali, Shared Earth producer Asha was also involved and made some special Fair Trade picture frames for behind the till points.

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